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Author Blogs

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Finding balance between promotion and pestering

I'm brand new to the book publishing game.  I've managed to figure things out as I go along, and released my first book last week.  So now comes the promotion side of things, which I feel a lot less confident about. I've never worked in sales.  I've always thought that I would be pretty useless at any sort of job that involved marketing, because I think I'd worry that I was bothering people.  Yet now I've got this newly released book that I'm really proud of, so how to make sure that it gets in front of people without becoming a pain in the butt?  I also need to consider that my target audience is very specific.  My book is non-fiction aimed at people living with mental illness, and it's not...
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First Ebook, Now Paperback!


I am thrilled to announce that my  paperback edition  of  Look for Me Under the Rainbow  has been launched on May 9, 2018! You can  get your copy on Amazon  at the special launch price of $6.43 only during May before the price goes up. My ebook will be available for $2.99.   PAPERBACK    EBOOK   I like my ebook cover, but paperback looks even better! Don't you think so too? Mario Kožar from  MKM Media  did a splendid job! If you like his style and how he does my book covers, visit his website and shoot him a message. Speaking of book covers: As you know,  Look for Me Under the Rainbow  is competing for Cover of the month May in AllAuthor contest. Being enrolled a day later than other books, ...
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Amidst the Seal Hunt, a Book is Born


My new book has been launched! Right on time, even though Amazon records its launch date as April 15, 2018,  Look for Me Under the Rainbow  is now available for purchase for  a first-week-only special price of $0.99 ! If you are a member of KDP Select, you can read it for  free with Kindle Unlimited . In a unique and gentle way the novella  Look for Me Under the Rainbow sheds light on the plight of baby seals in Canada and warms the hearts of young adult and other readers concerned about our planet and its treasures with the idea that change is needed, change is possible, and change will come. Grab and download your ebook  at a special price now; help  Look for Me Under the Rainbow  hit bett...
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Be My Early Reader!

Wanna be my early reader? Next month I am launching my new novella  Look for Me Under the Rainbow  (scheduled date April 17). Look for Me Under the Rainbow  is a story of the harp seal pups Danny and Jon and the plight of seal pups in Canada hunted and clubbed for their soft fur, and the group of environmentalists and activists determined to save them. It carries a strong ecological message and is a loud call for humanity. My editor says, "Anyone not moved by it has no heart." I couldn't agree more! I'm opening up to 50 spots for a special team of fans to be early readers. Interested? Please subscribe at  www.bernardjan.com  and I'll get back to you! If you are already subscribed and on my t...
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